For this week’s Lending Leaders, Jim Paolino discusses the power of actionable data with Ardley’s Head of Product, Haley Rader.

Actionable Data

What’s the difference between a bunch of numbers and data you can use? For Haley Rader and Ardley, the litmus test is whether the data changes the borrower experience.

For example, with Ardley’s product Forecast, lenders can view their portfolios in different rate environments. Depending on the rate, a borrower may or may not qualify for the loan. With this kind of information, loan officers can offer a deeper level of value and security. This kind of expertise—which Ardley puts right at lenders’ fingertips—loan officers can establish relationships of trust with their borrowers and get an edge over other lenders.

To learn more, listen to the full episode!

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